Sam Mitchell joined Georgia Tech Athletics in September, 2025 as an Assistant Director of Marketing and Fan Experience. He oversees the marketing and fan experience efforts for Georgia Tech Baseball.
Mitchell came to Georgia Tech from Louisiana State University, where he served as a Marketing Graduate Assistant. In that role (July 2023 – June 2025), he oversaw marketing and meet production elements for Swimming and Diving and Track and Field. He also assisted the marketing and game production efforts for Volleyball, Soccer, Men’s Basketball, and Baseball, and was an on-field contact for Football. Mitchell also oversaw in-game production for the 2025 Baton Rouge Baseball Regional and Super Regional games, as well as LSU’s 2025 Baseball National Championship celebration.
While in undergrad at LSU, Mitchell worked in the Athletics Marketing and Promotions department as an intern for two years. He worked with several ticketed sports, and was a lead-intern with Swimming and Diving.
Mitchell was born and raised in Dallas, Texas. He received his bachelor’s degree in Sport Administration from LSU in May 2023, and was a 2025 Flores MBA graduate.
